High conversion rates are set to boost sales for Travel Brochures

• GoalTravel Brochures is a leading online provider of free travel brochures. PermissionCorp devised a long term campaign to generate online bookings and grow Travel Brochures' online presence and brochure orders.
• StrategyEmail marketing and text-based advertising campaigns were implemented. Split testing was employed to maximise performance.
• ResultEmail marketing generated 6,081 clicks at a click-through rate of 38%, which is well above the industry average. Text-based ads have also been extremely successful, delivering a total of 511,894 clicks.

Campaign Summary

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